Cookie Policy
Last updated: 22 May 2026 | Thara Counsel | Bangkok, Thailand
What Are Cookies?
Cookies are small text files that a website places on your device when you visit. They help the site remember things — such as your preferences or whether you have already seen a particular notice — so your next visit feels a little smoother.
Cookies are widely used and do not carry viruses or collect passwords. Most browsers accept cookies automatically, but you can adjust your settings at any time. We explain how to do this further down this page.
Our use of cookies is subject to your consent, except for cookies that are strictly necessary to keep our website working. This policy explains what we use, why, and how you can control it.
Cookies We Use
We use four categories of cookies on this website:
Essential Cookies (Always active)
These are necessary for the website to function. They enable basic features like page navigation, access to secure areas, and our cookie consent record. The site cannot work properly without them. You cannot disable these.
Examples: session management, consent storage
Analytics Cookies
These help us understand how visitors interact with our website — which pages are read most, how long people stay, and where they come from. This information is collected in aggregate and is not used to identify individuals. It helps us improve the site over time.
Examples: Google Analytics, page view counts, bounce rate data
Marketing Cookies
These are placed when we run advertising on external platforms. They help us measure whether our advertising is reaching the right audience and avoid showing you the same advertisement repeatedly. If you prefer not to have these active, you can turn them off below.
Examples: Meta Pixel, Google Ads conversion tracking, Bing UET
Preference Cookies
These remember choices you have made on our site — such as your cookie preferences — so you do not have to re-select them every time you visit.
Examples: language preference, consent settings
Third-Party Cookies
Some of the cookies on our site are set by third-party services we use. These services have their own cookie policies, and we encourage you to review them if you would like more detail:
- Google Analytics — website usage statistics. Google Privacy Policy
- Google Ads — conversion tracking for our advertising campaigns.
- Meta (Facebook) — audience measurement for our social media activity.
- Microsoft Advertising (Bing) — conversion tracking for search advertising.
We do not permit these third parties to use the data collected via our website for their own unrelated purposes.
Cookie Duration
Cookies fall into two types based on how long they last:
- Session cookies are temporary and are deleted when you close your browser. They are used mainly for essential functions like keeping you on the correct page during a visit.
- Persistent cookies remain on your device until they expire or you delete them. Our consent cookie, for example, lasts for 12 months so that we do not ask for your preference on every visit. Analytics and marketing cookies typically last between 30 days and 2 years, depending on the service.
Your Cookie Preferences
You can adjust your cookie preferences below. Essential cookies cannot be disabled as they are required for the site to work. Changes you make here are saved immediately to your browser.
Essential Cookies
Required for the website to function. Cannot be disabled.
Analytics Cookies
Help us understand how visitors use our site.
Marketing Cookies
Used to measure advertising effectiveness.
Preference Cookies
Remember your settings and choices between visits.
Managing Cookies in Your Browser
You can also manage or delete cookies directly through your browser settings. Here is how to do it in the most common browsers:
Google Chrome
- Open Chrome and click the three-dot menu (⋮) in the top-right corner.
- Select Settings, then Privacy and security.
- Click Third-party cookies or Cookies and other site data.
- Choose your preferred setting or use See all site data and permissions to manage individual sites.
- To delete existing cookies, click Delete all data or remove entries for specific sites.
Mozilla Firefox
- Click the three-line menu (☰) in the top-right corner and select Settings.
- Go to Privacy & Security.
- Under Enhanced Tracking Protection, choose your preferred level (Standard, Strict, or Custom).
- To manage or delete cookies, scroll to Cookies and Site Data and click Manage Data.
Apple Safari
- On a Mac: Open Safari and go to Safari > Settings > Privacy.
- On iPhone/iPad: Go to Settings > Safari > Privacy & Security.
- Enable Prevent Cross-Site Tracking to block third-party cookies.
- To delete existing cookies, click Manage Website Data (Mac) or Advanced > Website Data (iOS).
Microsoft Edge
- Click the three-dot menu (…) in the top-right corner and select Settings.
- Go to Cookies and site permissions > Cookies and site data.
- Toggle Block third-party cookies if you want to restrict those, or manage individual site permissions.
- To clear cookies, go to Privacy, search, and services and choose Clear browsing data.
Note: Disabling certain cookies may affect how our website works. Essential functions should remain available, but some features may behave differently if analytics or preference cookies are turned off.
Your Rights
Under Thai law, including the Personal Data Protection Act B.E. 2562 (PDPA), you have the right to:
- Withdraw consent for non-essential cookies at any time using the controls on this page or on the cookie banner.
- Request information about the personal data we hold about you.
- Ask us to correct or delete personal data we hold about you in connection with your use of our website.
Withdrawing consent for optional cookies does not affect data we collected before your withdrawal. It also does not affect the use of essential cookies.
If you have a question about cookies or data privacy, please contact us at [email protected]. You may also review our full Privacy Policy for more detail on how we handle personal data.